Writer and Strategist
Helping mission-driven organizations tell better stories
Now Accepting
New Clients!Welcome!My name is Natalia Hasson Ciolko, and I am a communications consultant with 16 years of experience writing, editing, and producing content for mission-driven organizations.
My PhilosophyFrom childhood bookworm to journalist to copywriter to strategist, I’ve always believed that words are the most powerful force on the planet.
I also believe that most organizations are neglecting what is arguably their most important asset: their brand story. What many are surprised to learn is that your customers care less about what you do than why you do it.
I help companies refine their perspective so they can tell their story with ease and produce original insights that readers can use.
My BackgroundMy undergraduate experience as an editor of The Daily Texan, the college newspaper of the University of Texas, led me to my first professional role managing publications at the Sundance Film Festival.
For the next five years, I coordinated events and sponsorships at The Texas Tribune, where I produced reports, insights, and campaign plans for corporate clients tailoring their messages for diverse audiences.
In my subsequent positions at AARP and the Human Rights Foundation, I learned to use advocacy positioning in outreach campaigns to influence opinion and shape policy, from the local to the global level.
At St. David’s Foundation, I led the brand and website redesign project while promoting health equity research to help amplify the impact of millions of dollars in annual grantmaking.
For the Hopkins Business of Health Initiative, I developed a multi-year content series that distilled hours of discussions with academic researchers into concise takeaways from the cutting edge.
Since then, I have been working with small businesses to build their outreach strategies through brand narrative and website content, about which I hope to share more soon.
Let’s Talk
I am eager to collaborate with organizations that could use a little help telling their story.